Alfred Dunhill has started promotion of their Fall Winter 2017 campaign on their instagram page with a series of mysterious posts. The most interesting was today’s for the “character”. We don’t see the face, but the voice most certainly belongs to Aidan Turner. Tomorrow is the “Reveal”.
So far the posts have given us a glimpse of the location of the shoot and the collection itself. You can see the first two posts on the Alfred Dunhill Instagram page : HERE
The text for the posts has been the following:
1/5 – THE LOCATION
A new collection with a new leading man. Part One – The Location. Captured at London’s Greenwich Naval College, the countdown to the new Autumn Winter 2017 campaign begins today. Follow us over the coming days to find out more.
2/5 -THE COLLECTION
A new dunhill aesthetic with a new leading man. Part 2 – The Collection. Understated and relevant, with contemporary revisions of classic menswear pieces. The countdown to the new Autumn Winter 2017 collection continues. Follow us over the coming days to find out more.
3/5 -THE CHARACTER
Tomorrow, The Reveal. A new collection with a new leading man, embodying a fresh update for dunhill. Relevant, self-assured and confident. Part 3 – The Character. The countdown to the new Autumn Winter 2017 campaign continues.
We’ll keep you posted on “The Reveal”
Here is the video for “The Character”…